Global Scans · Generation Y (Millennials) · Weekly Summary

WHAT'S NEXT?: Gen Y (also known as Millennials) are formed by the digital revolution that determined their childhood. Gen Y is going to continue finding newer digital avenues to explore. A remarkable 91% of Gen Y workers don't expect to stay in a job for longer than three years.

• 75% of the workforce will be Millennials and Gen Z by 2030. Trade Show News Network
• The Generation Y, or Millennials (born 1981-1996) segment is likely to register a CAGR of 13.6% from 2026 to 2034. Market Data Forecast
• One in 4 Millennials and Gen Z adults say they plan to take a micro-cation in 2026 - defined as flying somewhere for just 24 hours. Philomath News
• (Deloitte) Younger professionals are using AI beyond basic productivity: 79% of Gen Zs and millennials use AI to identify learning opportunities, while 72% of Gen Zs and 69% of millennials use it for career advice. SeoProfy
• By 2026, Millennials and Gen Z will make up a larger proportion of the global consumer base. JIMS Kalkaji - Best B school in south Delhi
• The top reasons younger generations choose their employer include good work / life balance (25% of Gen Z and 31% of millennials), learning and development opportunities, and high salary or other financial benefits (19% of Gen Z and 22% of millennials). TalentHR
• Millennials are expected to surpass Boomers in meat category spending within two years and index significantly higher for claims-based protein purchases. / USA Mordor Intelligence
• Looking further ahead, Gen Z and Millennials are projected to make up 74% of the global workforce by 2030. www.limelightdigital.co.uk
• The Idea Farm 40% of millennials and Generation Z express interest in solo travel opportunities indicating a shifting demographic preference toward individual exploration. Shaping Tomorrow
• Each generation has unique health risks - Gen X peaks in chronic disease spend, Millennials' chronic condition rates jumped from 44% to 47% in one year, and Gen Z ER visits rose 5.2% while primary care use remained low. UnitedHealthcare
• Globally, 76% of Gen Z and Millennials prefer to see visuals in advertising, compared with just 48% of Baby Boomers, so getting health and wellness visuals right for younger age groups will make a significant impression. Gen Z and Millennial Wellness
• The national median home price is on track to hit $1 million by 2050 - just as millennials reach the traditional retirement age. Fox Business
• 40% of millennials and Generation Z express interest in solo travel opportunities indicating a shifting demographic preference toward individual exploration. Market Data Forecast

Last updated: 27 September 2026